Reverse Gear

the official blog of Reverse Gear Inc.

Archive for the ‘Sponsorships’ Category

Custom Designs

Lightfoot Cycles understand the benefits of a custom jersey.

Reverse Gear does custom designs in jerseys and shorts. Custom designs are “walking billboards” for manufacturers and retailers. In fact they are a great advertising platform for sponsors too.

People like to identify with their ride - hence the huge succss of Harley-Davidson clothing.

People like to support their local retailers and will generally buy clothing from them - as well as equipment.

People love to bring back memories from trips or special rides.

 

Custom designs are fully sublimated.

Custom jerseys and shorts:

  • evoke memories of an entire “experience”.
  • are more often a favourite jersey than any other ordinary functional clothing item (e.g. people who ride in the MS, Diabetes, Cancer or Ataxia rides).
  • are like bringing back lots of photos – they allow us to re-live the “good times” in our mind – long after we settle back to day-to-day living.

These are also some of the reasons why most fundraising rides either provide a jersey as part of the package or sell them to participants before, during or after a ride. They can also produce an income stream from the jerseys.

Ride in a jersey that tells people how much you love your “ride”

Some of the groups that can benefit from creating custom design work on a jersey are:

  • Cycle Manufacturers – Cyclists are proud of their ride - they will always tell you what they are riding and why.
  • Clubs, Associations, Teams and Individuals – Groups can put their logo on existing gear or have a jersey produced that expresses who they are. Organizations, clubs or associations, can make a profit or create an income stream.
  • Retail Stores – Riders will promote the store every time they ride.
  • Rides, Rallies, Events, and Trade Shows - A jersey can feature sponsors of the event and be either a give-away in the registration package or sold before, during or post- event to raise funds.
  • Travel Touring Groups, Tours – Custom apparel is often worn on group rides to identify the participants to the communities through which they travel.
  • Adapted Sports, Paralympics Events, and Hand-cycling Events – Reverse Gear has adapted sportswear but styles can be further adapted to suit special needs of specific sports and/or customized for organizations such as Wounded Warriors.

Use your imagination

Custom work can range from having a logo printed on existing garments to having a garment fully sublimated (where the design/artwork is printed right into the fabric). It can also include the creation of new patterns and styles to accommodate specific needs. For example, the Chevron line was created because there was a request for large zippered pockets on the side of the jersey.

Shorts can also be customized with either sublimated panels or custom logos printed on standard gear.

There are no limits on the imagination of the creative!!!

Contact REVERSE GEAR for a quote on your custom design.

 

ADAPTIVE SPORTSWEAR sponsors Lima Foxtrot program 2014

ADAPTIVE SPORTSWEAR (a division of REVERSE GEAR Inc.) is proud to be a sponsor of the Lima Foxtrot program.

There are six events being held from April to September 2014 at the Lakeshore Foundation in Birmingham, AL.

 

To be eligible for the Lima Foxtrot Programs for Injured Military, the service member must have sustained a severe physical injury during their time of service on or after September 11, 2001. Both active duty and veterans are eligible.

  • Operation Perseverance (April 2-6) is for military personnel who have sustained physical injuries for an introduction to Paralympic sports. Clinics will be led by Paralympic athletes and coaches. Sports included are: Archery, Biathlon, Cycling, Shooting, Sitting Volleyball, Sled Hockey, Swimming, Tennis, Track & Field, Triathlon and Wheelchair Basketball. Sessions on nutrition, strength and conditioning and goal setting will be included.
  • Operation Night Vision (May 28 – June 1) is designed for servicemen and women who have sustained a significant eye injury or vision loss. This operation is made possible by funding from the EyeSight Foundation of Alabama and Wounded Warrior Project®.
  • Operation Refocus (June 25-29) is a program for servicewomen who have sustained spinal cord injuries, traumatic brain injuries, vision impairments, amputations, burns, and/or disfigurements while serving on or after September 11, 2001. A female-only event, it gives an opportunity to address the needs which are specific to women and focus on the mind, body and spirit. This Operation is funded by HillCrest Foundation and Wounded Warrior Project.
  • Operation Down Home (July 16-20) introduces the entire family of servicemen and women who have sustained a significant injury or vision loss to recreational sports opportunities. Qualifying injuries included but not limited to spinal cord injuries, traumatic brain injuries, vision impairments, amputations, burns, and/or disfigurements. This camp is limited to families, and is made possible by funding from Wounded Warrior Project.
  • Operation Alpha (August 6-10) is designed for servicemen and women who have sustained a traumatic brain injury. This operation is made possible by funding from Wounded Warrior Project.
  • Operation Rise and Conquer (September 24-28) is an extended outdoor adventure weekend for servicemen and women who have sustained a significant injury or vision loss. The weekend begins at Lakeshore and moves on to Lake Martin, located near Alexander City, Ala., for a variety of challenging outdoor recreation activities. Qualifying injuries included but not limited to spinal cord injuries, traumatic brain injuries, vision impairments, amputations, burns, and/or disfigurements. This operation is made possible by funding from Wounded Warrior Project.

For more information about the programs and to apply, visit www.lakeshore.org/lima-foxtrot for an application.

The mission of Lakeshore Foundation is to serve individuals with physical disabilities and chronic health conditions to live healthy, active and independent lives. To learn more about Lakeshore Foundation, visit www.lakeshore.org.

A participant in each of the six programs will be provided with an ADAPTIVE SPORTSWEAR jersey.

Contest: What’s in Your Pockets?

Send us your photos and win a REVERSE GEAR Jersey and 24 bars – see details for submitting below…

REVERSE GEAR pockets hold valuables securely

REVERSE GEAR (RG) is proud of its innovation. We put zippers on both our front and side pockets so that active athletes – especially recumbent and hand cyclists - could securely store and easily reach their food and valuables while continuing down the trails.

We know these zipped pockets are valuable in other sports too. Judi carries three hours worth of food as well as her camera and cell phone when she walks half-marathons.

The zipped pockets are also useful for: walkers, runners, hikers, kayakers, canoeists, cross-country skiers, golfers and wheelchair athletes.

We also know from surveys that more than 60% of recumbent cyclists have lost valuables on the trail. One recent story on Facebook told how a cyclist was going back-and-forth on a muddy trail trying to find lost car keys.

Valuables and food stay safe in zipped side pockets of the REVERSE GEAR Chevron

We debated with many people over the past six years of designing about the right size and location of the pockets. So we thought we would share our thinking with you:

  1. RG pockets are zipped so that valuables can be carried securely. And you don’t have to carry a bag or pannier on your cycle - which you must remember to take with you when you get off your cycle.
  2. They are low so that if you are carrying a heap of food and/or electronics, they are sitting comfortably below the belt, and not pressing on your solar plexus. Some pockets are in the side panels so they sit further out of the way.
  3. The pockets, even though they have a zipper sewn-in, are non-chafing because there are no seams on the inside of the jersey to rub or irritate.
  4. We also designed the pockets to be large so that you can carry a lot of stuff without it falling it out.

REVERSE GEAR jerseys hold lots of food for long days

We knew they were LARGE - but we wanted you to see just how large they really are! So we thought we would have a photo contest to demonstrate their value to your riding comfort and enjoyment.

Send your photo(s) and/or description(s) of what you carry in your pockets to contests at reversegearinc.com.

We will post them on our Blog or Facebook page. We of course prefer photos of REVERSE GEAR pockets, but we will post others too - for comparison.

Every photo entered will give you a chance in a draw on June 15th for a REVERSE GEAR jersey and a box of 24 energy bars.

24 bars is how many Judi can get in her pockets at one time – along with her cell phone, camera, keys and credit cards of course (you know she won’t need food, but she might need to stop and shop).

Graeme Obree movie - Kickstarter Campaign

Journey Pictures Ltd has just completed the filming of a documentary covering two years in the life of twice world record holder and twice world champion, cyclist icon Graeme Obree. It began in his kitchen in Saltcoats, Ayrshire in 2011 and… just ended in September 2013 in Battle Mountain, Nevada. Graeme Obree is a very dedicated human powered speed racer.

Journey Pictures is delighted to announce that the KICKSTARTER Campaign for the documentary “THE OUTSIDER: Graeme Obree’s Story” is doing very well. They have alreday amassed more than £ 14.000 and 313 backers with only 5 days to go until the deadline. The response is massive and people are definitely interested.

If you would like to contribute, HERE IS THE LINK: https://www.kickstarter.com/projects/369066676/the-outsider-graeme-obrees-story-in-his-own-words
They are trying to raise £20,000 to cover the cost of the editing and the completion of the final big screen version.

RG Sponsors Recumbent Cycle-Con

 

REVERSE GEAR is a sponsor of the 2013 Recumbent Cycle-Con Convention & Trade Show with Adaptive Cycling Fair . We fully support this event, even though we cannot attend this year. If you are attending, look for REVERSE GEAR jerseys and coupons.
This is a great opportunity to see and ride all the newest recumbents from the world’s leading manufacturers in one place. You can get a first-hand look at all the new equipment and accessories that make recumbent riding more fun and efficient. Whether you take in a demo ride, or attend one of the many seminars and workshops, you will be joined by many other recumbent enthuisasts.
In conjunction with the trade show, the Adaptive Cycling Fair at Recumbent Cycle-Con is an event that supports cycling for everyone regardless of age or ability with trial rides on a variety of adaptive bikes and an introduction to a variety of specialized accessories.
The trade show runs from 9 am, Friday, November 1 to 4 pm, Sunday November 3, 2013 at The Fairplex, 1101 West Mckinley Avenue, Pomona, California .

To register for the event, click here.

To follow the event on Facebook, click here.

 

2013 Florida HPRA Challenge

Reverse Gear sponsors 2013 HPRA at Brian Piccolo Park - third year.

REVERSE GEAR is proud to be sponsoring the first HPRA race of the 2013 season which will take place in sunny Florida! They are offering two full days of racing, on February 23 and 24, to get more bang for your buck. There will also be prizes, displays and the opportunity to meet other bent enthusiasts and see an excellent variety of human powered machines and their engines. For more information on the event and schedule - click here

Location: Brian Piccolo Park - 9501 Sheridan Street, Pembroke Pines, Florida

Florida is a great place to get away from the snow (which has been coming down in Toronto for hours). I wish I could be there at the event too. But we will be there in spirit!

The race weekend is one week after the Sebring 12/24 hour race on February 16 and 17, which we have also attended and sponsored in the past.

The Marc Stephan Challenge

Reverse Gear is proud to be a recumbent cycle-clothing sponsor for the 3129 miles of the Stephan Challenge when Mark Stephan rode his tricycle from April 15 to July 1, 2012 from California to Florida.
What made this ride so special is that Mark is a quadriplegic who was told he would never walk again. He didn’t accept the prognosis and has not only walked - but has now ridden his tricycle to raise funds for the Rehabilitation Institute of Chicago. Click to read Mark’s story.
For a glimpse of Mark wearing the Phoenix jersey n Hwy 86, check out this video which documents the first week out there.
You can also see the Phoenix and the RG jersey in this inspiring and heart-warming video coverage of his story by Mike Leonard on the Today Show.
Congratulations to Mark on his courage and success in this great achievement.

Mark - This story is such an inspiration to all of us.

Visit NBCNews.com for breaking news, world news, and news about the economy

Robert Bailey

REVERSE GEAR is always willing to help where we can.

In 2010, we told you the story of Reverend Johannes Myors the hands-on evangelist who was riding across America. In April of this year, Rev. Hans tells the story on his Pedal Prayers site of how he met Robert Bailey at an event in Louisiana during his travels.

Robert Bailey sports Jazzed About Triking jersey on his red tricycle

Rev Hans called us to tell us that Robert knew the artist Vergie Banks and had been admiring our Jazzed about Triking jersey for some time.

We are proud to now be a sponsor to the very courageous Robert Bailey in his cycling journeys. Robert sent us this photo today with a comment that the Jazzed jersey “stops traffic”. While we are pleased to hear that it is being noticed, we think it is the rider that may be, and certainly should be, getting the attention. In this video, Robert Bailey talks about his perseverance after an accident that took both his legs in 2006.

We admire Robert for his efforts and want him to stay safe, and comfortable, while on the road.

For more inspiration, watch these words of advice from Robert as he prepared to ride the 450 mile RAGBRAI ride in 2011.

Robert we wish you safe travels wherever you are and look forward to hearing more about your cycling journeys. Keep on “stopping traffic”. You are an inspiration to all of us to keep on riding!

Reverse Gear sponsors Ride Ataxia Dallas

Reverse Gear is proud to be a sponsor of the Ride Ataxia Dallas 2011. You can ride 6, 10, 25 or 50 miles on well marked routes in Dallas area this weekend to support Fredreichs Ataxia Reserach Alliance.

Watch for our friends from the Texas Catrike team. Len Ashby of Reverse Gear will be riding with the team.

Win an LRT jersey at HOT rally

Judi is jazzed about her little red tricycle - seen here in the original unisex wearable art jersey

Easy Street Recumbents is once again holding the Heart of Texas Catrike Rally in Austin Texas on April 8 - 10, 2011.

Registration is limited to 30 participants so sign-up early by contacting jane @ easystreetrecumbents.com or by talking to Mike at the shop at 5555 N. Lamar Blvd - #C105 or by calling 512-453-0438.

One of the great prizes at the rally with be the new Jazzed about Triking jersey, based on the original art of Louisiana artist Vergie Banks. We are “jazzed about triking” ourselves and REVERSE GEAR is proud to sponsor events which bring together other tricyclists.

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